Campaign Coordination Executive

Recruiter
Betting Appointments
Location
Brighton
Salary
Competitive
Posted
25 Nov 2016
Closes
10 Dec 2016
Sectors
Sales
Contract Type
Permanent
Hours
Full Time
Campaign Coordination Executive Location: Brighton Salary: GBP35-38K Reports to: Spanish Country Manager Company: My client is a leading UK-licenced bookmaker. Their operations are regulated by the UK Gambling Commission. They also offer support services for online betting and gaming websites who are major players in the industry. They are among the biggest and best sports betting companies in the industry and are going through a moment of significant growth. Purpose of the Role: Assisting the Country manager in the set-up, monitoring, coordination and tracking of marketing activities (mostly in digital environment) Key Responsibilities: Coordinating the company's media campaigns for the company's products in Spain.Participating in the launch of a new brand on the Spanish regulated gaming scenario, in a multinational working environment.Driving the creation and mechanics of new promotional campaigns using good business knowledge of the online Gaming products (Sportsbetting and Casino).Working with Digital Content Manager and Designers, under the supervision of the Country Manager.Coordinating and managing all digital advertising activity for the business primarily through PPC, SEO and display advertising but also potentially including other digital media and offline opportunities as identified.Coordinating Marketing initiatives and brand guidelines across different channels: Web, Mobile???. and across Marketing departments: Branding, Sponsorship, Acquisition and CRM. Other responsibilities: Ensuring that all media activity is sufficiently monitored, tracked and evaluated in order to monitor ROIUtilising all available tools within the platform's system to optimise campaign effectiveness, including promotion code set-up and trackingAccurately recording all purchase orders/bookings, media costs, bonus and promotional costs and other expenditure and report on a weekly and periodic basis, in direct reporting with the Country Manager.Ensuring that all activity delivered is consistent with the Brand guidelines across all channels.Maintaining full awareness and understanding of appropriate legislation for relevant media channels (e.g. Advertising Standards) and ensure all activity is fully compliant with such legislation; ensure all media activity is approved by Compliance team(s) Required Skills and Abilities: 2-3 years' experience in Gaming companies managing campaigns (Sportsbetting), Casino is a plus.2-3 years' experience of managing digital advertising agency or client-sideDegree level education in Advertising, Marketing or Media related core modules.Very strong communications skills (written, verbal and presentational) in Spanish and EnglishExtensive experience of digital marketing channels including PPC, SEO and displayExperience in developing and executing media plans supported by strong creative executionsStrong organisational skills and experience of balancing multiple projects at onceExperience of managing/auditing media and media agencies preferableEvidence of strong people and project management skillsTeam player Other requirements: Must be flexible and able to work in the evenings and during weekends if required. For more info please get in touch through: We regret that due to current volumes, we are unable to acknowledge every application. All successful candidates will be contacted as soon as possible. If you are contacted, please note that, as part of the registration process, you will be required to provide us with proof of identity and proof of eligibility to work in the UK. Betting Appointments, part of the St George's Recruitment Group, is acting as an employment agency in regard to this vacancy. We specialise in finding great jobs for great people; our consultants handle a wide range of roles within the betting and gaming industry. If you're looking for a fresh approach to betting and gaming recruitment, please contact us now.

More searches like this