Midweight Copywriter

26000.00 - 28000.00 GBP Annual
24 Nov 2016
09 Dec 2016
Contract Type
Full Time
Our established and successful client is seeking a Midweight copywriter to join their team.

Our client is looking for a talented, creative and energetic midweight copywriter to join the company in the role of Senior Content Executive.

The ideal candidate will have minimum 3 years' experience, ideally from an agency or journalism background. Passion, conviction, commitment and a way with words is a must; we're looking for someone with creativity, who is willing to work hard and think outside the box to push client campaigns in new and exciting directions.

Key tasks and responsibilities will include:

Working within the content team to develop and execute creative ideas and implement content strategies for client campaigns
Understanding the proposition of multiple agency clients, their messages and key audiences/buyer personas
Generating copy for clients across varied platforms including blogs, email marketing, editorial articles, infographics, video scripts, websites, social networks and market reports/whitepapers - either standalone or as part of an integrated marketing campaign
SEO optimising content for strong search engine performance
Driving the content strategy for the company website including the blog section - this will involve ghostwriting for other members of the agency
Running the content strategy for Retail Connections, our retailer network. Responsibilities include sourcing retailer interviews, building a content schedule, interviewing/ghostwriting articles on behalf of retailers, and securing retailer sign-off on all content
Supporting the social media team in the creation of content for company and client social media channels - Twitter, YouTube, Pinterest, Instagram, Facebook, LinkedIn
Contributing to new business strategy through the creation of email and direct marketing content, participating in new business brainstorms, and developing creative campaign ideas for prospective clients
Proof reading and quality control checking documentation produced by the agency
Measuring content team contribution through campaign analysis and reporting, and carrying out administrative tasks
The successful candidate will report directly into the Head of Content, with further support and mentoring at Director level.

Skills required

Outstanding written capabilities, spelling and grammar
Passion for writing and a desire to understand the craft of copywriting
Eye for detail and consistency
Ability to create engaging copy on-brief, which adheres to client house style and tone of voice
Knowledge of SEO within content marketing
Knowledge of the major social media networks and digital content platforms
Strong research and brief development skills
Good organisational and time management capabilities
Flexible approach and a willingness to adapt content to feedback from clients and the wider agency team
Multi-tasker that responds well to hard working, high pressure environments
Self-motivated, energetic and full of ideas
Open to honest, constructive feedback
Video editing skills and knowledge of how to use Wordpress CMS advantageous
This is a great opportunity to join a superb company.

First Recruitment Services is acting as an Employment Agency for this Vacancy

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