Campaign Planning Analyst - Surrey

Guildford, Surrey
£35,000 - £45,000 per annum
15 Nov 2016
13 Dec 2016
Contract Type
Full Time
Position: Campaign Planning Analyst
Location: Surrey
Salary: £35000 - £45000 per annum
Job Type: Full time

Our company client is a well respected financial services business who are currently looking to recruit a driven and tenacious Campaign Planning and Selections Analyst to join their thriving team based in the South East.The successful applicant will be mainly responsible for supporting the business growth agenda by delivering comprehensive portfolio, product and customer level analytics and improving the profitability of my client through the delivery of analytical projects across the business. This job would suit a Risk Analytics professional or an Analytics Manager looking to further their career within a forward thinking team. Interviews fir this job are taking place next week.

Main duties for this role will involve:

* Working within a small team of 4 you will be involved in the development of the customer and direct marketing data
* Work closely with the campaign manager to agree campaign structures
* Support the marketing strategic planning process with analysis, estimates and scenario testing
* Develop efficient and robust campaign selections processes
* Ensure zero errors in campaign list production through owning robust quality assurance processes and gaining sign off
* Regular forecasting of detailed customer behaviour and financial projections
* Support the business growth agenda by delivering comprehensive portfolio, product and customer level analytics

Background and key abilities required:

* Proven experience coding with SAS
* Proven experience in campaign planning
* A driven attitude
* Enthusiastic and proactive approach to work
* Experience within Customer Analytics or a B2C role
* Experience of using customer and analytical insight to drive commercial strategies
* Extensive experience with software packages such as SAS and SPSS
* Strong education background - education to BSc level

Keywords: SAS, SQL, Risk, Analytics, Customer Insight, Manager, Head, Director, Senior, Analyst, Propensity, Model, Regression, CHAID, Credit Risk, IRB, Portfolio, Unsecured, Secured, Bank, Finance, IFRS

If you have the relevant experience and skills for this role, please send your CV by clicking Apply Now.