Digital Marketing Executive / Online Marketer / SEO Specialist

Job title: Digital Marketing Executive

Location: Telford (with good access to M52 and close to train station)

Salary: £25,000 - £30,000 per annum

Hours: Full time, Permanent

Job Role:

Our Client is the UK's market leader in outsourced waste management and recycling services and due to business growth, they are expanding their Marketing team enabling them to hire a Digital Marketing Executive based at their offices in Telford.

Reporting to the Marketing Manager you will be working toward agreed objectives and clearly defined deliverables, assisting the Marketing Team in the fulfilment of an agreed marketing strategy in support of continued business growth.  

You will lead, drive and develop the group and its sub brands online presence to reflect its status as an industry leader. You will utilise best practice approaches to drive paid, organic and content strategies across the Group’s core segments for each market.

Key Duties:

• Developing and implementing SEO & paid media strategies and implementation across a number of brands to increase visitor numbers leading to new customer acquisition
• To work alongside our digital agency to ensure the inbound content driven programme is aligned to the needs of paid and SEO strategies
• Analysing and reporting on the effectiveness of digital marketing activities to drive performance against objectives, monitor KPIs and measure ROI via Salesforce reports and dashboards
• Applying a very good knowledge of HTML and CSS to build or amend web pages when required

Key Skills & Experience:

• A digital marketing professional with over three years’ practical experience in designing and implementing successful online marketing strategies - in B2B and/or B2C environments
• Either client or agency experience (or both) is welcomed
• BA Hons Degree in digital marketing OR IDM/CIM digital marketing qualification
• Use and or understanding of marketing automation platforms (hubspot or similar) would be advantageous
• HTML and CSS knowledge to build or amend website pages / email templates would be advantageous
• Knowledge of HTML web programming and development would be an advantage

Please click the APPLY button to send your CV and Cover Letter for this role.

Candidates with the experience or relevant job titles of; Marketing Executive, Online Marketer, SEO Strategist, Online Marketing, SEO Specialist, Digital Marketing Advisor, Digital Marketing Consultant, Marketing Analyst, Digital Marketing Executive, Digital Marketing Administrator, Marketing Assistant, Marketing Coordinator,  Social Media Executive, Digital Marketing Analyst, SEO Specialist, HTML, CSS, Digital Marketing Officer may also be considered for this role.