PR Executive

Hitchin, Hertfordshire, England
£25000 - £28000 per annum
21 Sep 2016
19 Oct 2016
Recruitment Genius Ltd
Contract Type
Full Time
This modern-thinking B2B marketing and PR agency provides a full range of marketing and PR services to the manufacturing, engineering and building services sectors. Their success is due to their passion for delivering innovative marketing services that meet their client's growth objectives and, in simple terms, take the hassle of marketing away from their clients.

Due to their ongoing success and growing client base, they are now looking for an additional member of their PR team who can take the reins of a number of new accounts. This is an important new role that offers excellent future opportunities. Tight client deadlines requires an ability to work under pressure but this can also provide a real buzz to the working day!

The Role

They have a number of new accounts that require a bright, energetic, service focused individual who has a passion for PR and marketing and who has great creative ideas. You will liaise directly with your client, providing them with full support, timely responses and quality output. You will also liaise directly with the creative team, overseeing concept and design work.

Responsibilities will include:

- Management of multiple B2B accounts
- Face to face consultation with clients in relation to their PR and marketing objectives
- Creation of PR campaigns
- Compilation and management of press lists
- Copywriting of press releases
- Distribution of press releases and placement management
- Liaising with trade media contacts
- Interviewing customers and writing case studies
- Promotion of PR through multi-media channels
- Analysing, interpreting and presenting results
- Project management and administration

Key attributes:
- A minimum of 3 years in a similar PR/B2B marketing role
- Experience of liaising with trade media
- Good copywriting skills and the ability to 'find' a story
- Good knowledge of both online and offline marketing
- Excellent customer and account management experience
- Strong communication skills with experience of working with suppliers and senior management level clients
- The ability to identify and build new business opportunities within existing clients.

Ideally they would expect you to have a qualification in Journalism, Public Relations Marketing and a minimum of three years working in a similar PR/B2B marketing environment. You will have a strong attention to detail and an understanding of integrated marketing communications.

In return are offering a competitive salary package along with the full support of the whole team and of course an exciting and fun working environment.

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