Mandatory Communications Lead

Mandatory Communications Lead
Band 3 Lower
PLEASE NOTE THE SUCCESSFUL CANDIDATE WILL BE EXPECTED TO UNDERTAKE AN ELEMENT OF BUSINESS TRAVEL AS PER BUSINESS NEEDS.

The role
The Mandatory Comms will:
*Lead the development and implementation of a multi channel customer relationship strategy ensuring alignment to strategic plans and objectives.
*Lead, inspire and develop a team of marketing professionals to deliver best in class marketing campaigns.
*Be responsible for the marketing budget, monitoring and maximising return on investment.
*Build and develop lasting relationships across the group to influence and align customer contact plans.
*Lead, manage and develop the team.
*Lead and implement the delivery of an effective and engaging multi channel marketing strategy to deliver brand, acquisition and retention strategies.
*Accountable for the on-going delivery of the below the line regulatory contact programme. Ensuring all customer communications adhere to brand/regulatory requirements and are delivered in line with the agreed contact schedule.
*Create and deploy marketing targets, measurement and evaluation process for below the line activity.
*Be responsible for assigning, controlling and reconciling the marketing budget and spend. Ensure the provision of timely and accurate management reports.
*Identify and engage with external agencies and suppliers, identifying efficiencies and developing strategy.
*Develop relationships with Risk, Legal and Group Policy to ensure marketing guidelines are adhered to.
*Be fully accountable for below the line activity.
About you
You will have;
* Proven experience in Financial Services
*Leadership experience, with evidence of successfully direct line management experience and engaging a wider matrix team
*Proven experience of defining and implementing CRM / direct mail/ segmentation strategies.
*Expert knowledge of all aspects of marketing and branding, particularly in a highly regulated industry.
*Excellence in building relationships with external and internal stakeholders on a day to day basis
*Strong understanding of regulatory and compliance requirements
About Us

Williams & Glyn is the new name in Personal, Private, Business and Commercial banking.
Launching formally into the marketplace in 2017, we will be a UK bank, focused on driving change in the banking industry. We'll do this by putting the customer at the heart of everything we do, servicing the communities in which we reside with the level of professionalism and friendliness that they expect. We're creating a bank for our customers and all our employees to be proud of.
This is a unique opportunity to be part of a new UK bank from the outset, with all the exciting challenges and rewards that the journey will bring.

What you'll get in return

Upon joining the team you will receive an attractive reward package, plus the opportunity to participate in a bonus scheme linked to helping our customers and the success of the business.
Generous holiday allocation of 30 days per year, made up of 30 days plus 8 bank holidays (pro rata for hours worked)
A flexible reward package designed to benefit you as an individual - including discount vouchers for popular high street stores, discounted protection products such as life assurance and private medical cover, as well as childcare vouchers and other attractive options.

As a Financial Services organisation we comply with and support the requirements set by our
Regulator, the Financial Conduct Authority (FCA), which are designed to protect our customers. This role falls under Conduct Rules of the Individual Accountability Regime (IAR) and is subject to pre-employment screening. This means if your application is successful, you'll need to satisfy some important background checks before you can start working with us. These will include a full credit check, a criminal record check, residency and right to work checks.