Campaign Marketing Manager

Campaign Marketing Manager
GBP30 to 35,000 plus large bonus

As Campaign Marketing Manager at this leading Events Company you will have the following responsibilities;

• Forecasting of revenue
• On-going reporting and analysis on campaign metrics to ensure campaigns are achieving ROI, delivering on value, and creating reactive campaigns based on response rates and targets
• Planning and managing budgets
• Driving forward and adding to the current content and inbound marketing strategy
• Developing strategic and tactical marketing plans using the full marketing mix
• Developing innovative acquisition and retention campaigns across the events
• Managing and overseeing the delivery of the marketing campaigns - you will be supported by a team of specialised marketing executives
• Driving improvement and performance across the team
• Conducting gap analysis of the data and formulating plans to build data and also engage the current/new data sets
• Line management opportunities in the future
Key skills requirements for this Campaign Marketing Manager;

• Experience working for an event company
• Marketing campaign experience
• Experience across Event Marketing - Solid grounding/understanding of the core event marketing disciplines
• Project management, planning and organisational skills
• Excellent interpersonal and communications skills
• Multi-tasking and attention to detail
• Good digital knowledge
• A strong understanding of content and inbound marketing strategies
• Demonstrable knowledge of what makes an effective marketing campaign
• Excellent time management skills and the ability to prioritise relevant tasks
• Previous public relations experience
• Literate and numerate
• Deadline and target driven

If you are interested in this Campaign Marketing Manager role please apply with CV and cover letter without delay