Digital Marketing Manager
- Recruiter
- BCT Resourcing
- Location
- Central London, London - City
- Salary
- £30,000 per annum
- Posted
- 23 Jan 2016
- Closes
- 20 Feb 2016
- Ref
- 1214417
- Contract Type
- Permanent
- Hours
- Full Time
Join a brand with real British heritage! 20 years in the making, this brand is one of the top players in the world of premium fashion. They require a Digital Marketing Manager to look after their new site.
About the Company...
Over 20 years in the making, this multichannel premium fashion retailer is seen to have real British heritage. There are dominant in the online space and also have a strong high street presence internationally. In recent years they have partnered up with some of the best department stores and opened some flagship concession stores. This role is for their brand new site which offers key lines at a discounted rate.
About the Role...
o Management of PPC & SEO agency - Strong knowledge of these channels to understand and give the agency KPIs and ensure they are delivering against targets
o Management of all partnership activity
o Management of Social Media & Marketing assistant
o Overview of all digital channels and ensuring they hit targets
o Working with Senior CRM coordinator to improve emails & performance
o Working with Affiliate coordinator to manage the affiliate promotional calendar
o Planning & analysis of the Homepage content. Working closely with merchandising to decide what brands/products should be on the homepage.
o Planning & analysis of all promotional activity
About You...
o Experienced in all digital channels mentioned above
o Slightly weighted toward PPC & SEO : hands on experience is preferred
o Has experience managing in house and via an agency
o Can work independently and effectively
o Has a keen interest in fashion
o Fashion/ retail experience is essential
About the Company...
Over 20 years in the making, this multichannel premium fashion retailer is seen to have real British heritage. There are dominant in the online space and also have a strong high street presence internationally. In recent years they have partnered up with some of the best department stores and opened some flagship concession stores. This role is for their brand new site which offers key lines at a discounted rate.
About the Role...
o Management of PPC & SEO agency - Strong knowledge of these channels to understand and give the agency KPIs and ensure they are delivering against targets
o Management of all partnership activity
o Management of Social Media & Marketing assistant
o Overview of all digital channels and ensuring they hit targets
o Working with Senior CRM coordinator to improve emails & performance
o Working with Affiliate coordinator to manage the affiliate promotional calendar
o Planning & analysis of the Homepage content. Working closely with merchandising to decide what brands/products should be on the homepage.
o Planning & analysis of all promotional activity
About You...
o Experienced in all digital channels mentioned above
o Slightly weighted toward PPC & SEO : hands on experience is preferred
o Has experience managing in house and via an agency
o Can work independently and effectively
o Has a keen interest in fashion
o Fashion/ retail experience is essential