PR Account Manager - Online

Location
Kingston Upon Hull, East Riding of Yorkshire, England
Salary
£21000 - £24000 per annum
Posted
28 Jul 2015
Closes
12 Aug 2015
Ref
00037844
Contact
No Contact
Contract Type
Permanent
Hours
Full Time
We are 'Changemakers' in retail. We revolutionise the way people shop online, helping leading retailers to turn clicks into sales. We have been doing this across Europe for 14 years and the continued success of clients relies on the quality of our staff. Our people are an eclectic mix of diverse talent. We are passionate, honest and resilient and we question the world we live in. We work together to wage war on convention!

Last year we delivered over £500 million of online sales for clients including Argos, Reckitt Benckiser, boohoo, Homebase, Carpetright and Made.com. Our services cover four areas - retail advice, online marketing, eCommerce and Trading. 120 staff in the UK and Europe work alongside our clients helping them transform their businesses by thinking and acting differently.

We have an opportunity for an ambitious Online PR manager working within our ever growing PR team, who continuously produce incredible work for our clients. Take a look at our recent work for Carpetright, including #PetStoleMyBed campaign which reached more than one million people! If you love what we do and feel like you can help take us to the next level, this could be the role for you.

As an Online PR Manager you will be working towards increasing our clients' online exposure through a blend of PR, Content and social media campaigns. Reporting to the Head of Direct Response and working with colleagues from the broader SEO team.

Responsibilities:

- Help devise and implement online PR and social media strategy
- Forge relationships with key influencers, bloggers and journalists to develop brand advocates
- Promote and measure the success of content marketing campaigns
- Host and attend events for future and current brand advocates
- Support with the development of authority links back into client websites
- Develop presentations and present to clients as part of regular reviews
- Support with new business and channel development initiatives as required
- To lead creative thinking sessions with members of the SEO team to create engaging online PR campaigns
- Driving and developing the online PR team at the company

Experience:

- An understanding of how social media fits in with an online PR strategy
- You will, ideally, have an understanding of SEO and online marketing
- Knowledge of social media tools
- Knowledge of using analytics software including Google Analytics
- Knowledge of MS Office
- Equivalent of at least 1-2 years offline marketing, PR and social media (in-house or agency)

The Person

We are looking for someone passionate about PR social media. You will have excellent communication skills with good written and numeracy skills. You will be able to work independently as well as part of a team and be strong at developing relationships. You will also be self-motivated, enjoy learning and be creatively minded.

Candidates applying for this role must have the right to work in the UK.