Head of Digital CRM/Loyalty Marketing
- Recruiter
- Sphere Digital Recruitment
- Location
- London
- Salary
- 70000.00 GBP Annual
- Posted
- 03 Mar 2015
- Closes
- 11 Mar 2015
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
Head of Digital - CRM/Loyalty Marketing
Salary- GBP60,000- GBP75,000 plus bens
The Company
Our client are a rapidly growing loyalty and engagement business who require a Senior Digital Marketing Manager to help them develop their business through digital channels - mainly Affiliates, Search and Email. This is a leadership role and will be required to build an in house team.
The Job
- Define and execute CRM and Email marketing strategies to engage with a large consumer audience
- Responsible for segmentation, customer profiling and email creation
- Management of content team
- Developing the strategy across all digital channels including SEO, PPC, CRM, Affiliates and Social Media
- Testing and reviewing all current platforms and providers
- Recruitment and team management
- To evaluate customer research, market conditions and competitor data
You
- The successful applicant will have a proven track record of delivering a full digital customer retention campaigns
- Ability to demonstrate where you have used data driven insights to achieve business goals with integrated campaigns for your clients.
- Experienced in delivering multi-channel creative communications solutions, across multiple channels, with a strong background in planning.
- Experience of leading a sizeable marketing team
- Clear proven ability to deliver a full digital customer acquisition strategy
- Expert in delivering strategy across Email and affiliate
- Ability to work closely with board and CEO
- Develop and implement company's digital marketing strategy
- Deliver profitable customer acquisition targets
- Manage key internal stakeholder relationship
Where do I apply?
You can apply for this role now by sending us your CV or by calling us now!
Niall Phelan
Director
Why not apply via our website at spherelondon.co.uk