PPC Executive / Manager
- Recruiter
- Recruitment Genius
- Location
- Bristol, England
- Salary
- £22000 - £28000 per annum
- Posted
- 29 Jan 2015
- Closes
- 26 Feb 2015
- Ref
- 00027026
- Contact
- No Contact
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
A PPC Executive/Manager is required to join digital marketing experts within the legal sector. This company design, build and run websites for their clients which are primarily law firms and barristers chambers. They work with around 250 clients currently.
Primary Role:
You will deliver Paid Search campaigns for clients. You will work closely with their Relationship Managers and Search Marketing Managers to utilise your analytical mind to help develop, manage and optimise client's Paid Search campaigns across Google, LinkedIn, Facebook and heck, even Twitter, why not!
Using your enthusiasm for online media combined with your communication skills you'll help shape the performance of new and existing accounts whilst providing a high level of client service.
Why Are They Hiring?
Paid Search is not something they have done massive amounts of and that needs to change. They have over 250 clients some of whom use other agencies to manage their Paid Search campaigns. This needs to change.
Main Duties and Responsibilities
Maintenance of professional knowledge:
- Have at least 12 months experience of Paid Search.
- Be professionally aware of the latest developments in Paid Search including products and services available, to the latest thinking on best practice.
- Maintain an active interest in key blogs, websites and other publications where Paid Search is discussed and knowledge disseminated
- Be available to attend workshops, seminars and training programs as required.
Campaign Creation and implementation:
- Formulate client campaigns against agreed objectives and then implement
- Liaise effectively with clients so that they understand what the campaign will entail, the set up process and associated timescales.
- To deliver campaigns using the complete suite of tools and methods available and set up of Google Analytics including the intelligent configuration of goals and reporting.
Campaign Management and reporting:
- Take the lead in the day to day management of client campaigns.
- To create regular professionally presented reports to clients, including analysis where required, in order for them to evaluate the effectiveness of campaigns and against agreed objectives.
- Set up and monitor client reports and investigate a high degree of automation with respect to reporting so you not wasting time and getting bored on masses of tedious reports.
Client Facing Activities:
- To organise and be a key member of client facing visits as required at any stage of the sales (with the Sales Team) or delivery process (with the Relationship Management team)
- Participate in the regular client workshops that take place across the country, as well any online activities like webinars, as required.
- Continue to grow your own personal profile as a credible and well respected industry expert in the legal sector.
- Act as point of contact for general client questions around Paid Search as required.
Internal Resource:
- Be an internal Paid Search reference and resource for the company.
- Actively promote Paid Search best practice throughout the company
- Provide ad hoc and formalised training to other member of the team as needed.
Get the Recruitment Genius Advantage today. As the UK's largest online recruitment advertising company placing more candidates than anyone else.
Primary Role:
You will deliver Paid Search campaigns for clients. You will work closely with their Relationship Managers and Search Marketing Managers to utilise your analytical mind to help develop, manage and optimise client's Paid Search campaigns across Google, LinkedIn, Facebook and heck, even Twitter, why not!
Using your enthusiasm for online media combined with your communication skills you'll help shape the performance of new and existing accounts whilst providing a high level of client service.
Why Are They Hiring?
Paid Search is not something they have done massive amounts of and that needs to change. They have over 250 clients some of whom use other agencies to manage their Paid Search campaigns. This needs to change.
Main Duties and Responsibilities
Maintenance of professional knowledge:
- Have at least 12 months experience of Paid Search.
- Be professionally aware of the latest developments in Paid Search including products and services available, to the latest thinking on best practice.
- Maintain an active interest in key blogs, websites and other publications where Paid Search is discussed and knowledge disseminated
- Be available to attend workshops, seminars and training programs as required.
Campaign Creation and implementation:
- Formulate client campaigns against agreed objectives and then implement
- Liaise effectively with clients so that they understand what the campaign will entail, the set up process and associated timescales.
- To deliver campaigns using the complete suite of tools and methods available and set up of Google Analytics including the intelligent configuration of goals and reporting.
Campaign Management and reporting:
- Take the lead in the day to day management of client campaigns.
- To create regular professionally presented reports to clients, including analysis where required, in order for them to evaluate the effectiveness of campaigns and against agreed objectives.
- Set up and monitor client reports and investigate a high degree of automation with respect to reporting so you not wasting time and getting bored on masses of tedious reports.
Client Facing Activities:
- To organise and be a key member of client facing visits as required at any stage of the sales (with the Sales Team) or delivery process (with the Relationship Management team)
- Participate in the regular client workshops that take place across the country, as well any online activities like webinars, as required.
- Continue to grow your own personal profile as a credible and well respected industry expert in the legal sector.
- Act as point of contact for general client questions around Paid Search as required.
Internal Resource:
- Be an internal Paid Search reference and resource for the company.
- Actively promote Paid Search best practice throughout the company
- Provide ad hoc and formalised training to other member of the team as needed.
Get the Recruitment Genius Advantage today. As the UK's largest online recruitment advertising company placing more candidates than anyone else.