Graduate Paid Executive

Location
Maidstone, Kent
Salary
£20000 per annum
Posted
23 Jul 2014
Closes
06 Aug 2014
Ref
00016789
Contact
No Contact
Contract Type
Permanent
Hours
Full Time
This company is the UK's largest specialised digital agency in the automotive industry dedicated to ensuring their clients get the most from the internet. They build, manage and market online strategies for more than half of the UK's Top 200 motor retailers and many of the world's leading manufacturers.

The Paid Team currently are responsible for the management and implementation of paid search strategy utilising multiple digital aspects including Google Adwords and bespoke landing page creation. Further to this, they work to increase efficiency and are involved with overall performance of the digital marketing strategy.

The Role:

- Involvement of all aspects of online on behalf of their paid marketing/advertising client services team ensuring optimum ROI at all times
- Liaise with internal Client Services teams to detail, plan, execute, monitor and report on our clients online paid marketing/advertising campaigns
- Provide guidance and opinion to clients and their Client Service team on all forms of online paid marketing/advertising including (Pay-per-click (PPC), behavioural targeting and social advertising
- Liaise with clients via phone and email
- Ensure online paid marketing/advertising campaigns are successful

Skills and Experience:

- Operational knowledge of online paid marketing/advertising including Pay-per-click (PPC),
- Behavioural targeting and Social advertising
- Best practice knowledge of measuring and reporting of online paid marketing/advertising
- Experience in applying best practices to client campaigns in a formulaic and strategic manner
- Proactively making strategic PPC campaign suggestions
- Contribute to the optimization of dedicated PPC landing pages
- Ability to demonstrate clear results in the application of PPC campaigns through deep analysis and reporting
- Proven track record of leading Paid search initiatives
- Google Advertising Fundamentals and Search Advertising qualified
- Double click experience desirable

The Candidate:

You will have recently graduated with a Marketing/Business degree and have a keen interest in Advertising and Marketing.

As a graduate entry role, you will be given full training and support to enable you to progress within the paid team. This in turn will provide you with a springboard into a rewarding career within digital marketing. Working with industry tools such a Google Adwords and upholding best practice we will work for you to attain Google qualifications as you build knowledge.

You will be expected to demonstrate good time management skills, accuracy, eagerness to learn and a keen interest in marketing and career progression.

Salary:

On application please supply details of your Salary expectations

Benefits:

- Pension Plan Discounted
- Health Care Package 25 days holiday, plus bank holidays
- Preferential car buying rates
- Quarterly Appraisals and Development Planning
- Regular Socials